Oxford University Press needed content to attract highly skilled new employees while building an understanding of the brand as mission-driven, passionate and innovative.
Pukka knew this was a project we could make some very special, effective films for. We filmed around the world in three continents over five weeks to celebrate a huge variety of OUP employees, creating 5 films. We hear from a truly diverse range of voices from within OUP, connecting them with the results of the organisations’ work as we see the impact on young peoples’ lives and the aspirations of learners around the world for whom OUP means education. Getting the absolute best out of interviewees was key for delivering this suite of films whilst balancing the content and story to reflect the range of Oxford University Press’ publishing and initiatives.