Client
NPSA
When mitigating vehicles threats, every metre counts….
NPSA
Ben Matthew
Aubrey Reynolds
To create an attention grabbing and visually arresting promotion film for the clients new Public Realm Design Guide guidance.
The film was created using a hybrid virtual production approach, employing digitally scanned elements built into a digital backlot that was created bespoke working with the writers of the guide.
This environment was used to create a shot specific animatic in an offline state for sign-off by the client.
We then filmed actors and tracked them into rendered scenes, supported by virtual humans to bring the scenes to life. Final compositing finished the pictures with elements such as motion blur, film emulation and enhanced animated elements to identify and label specific objects in the scene to the viewer.